Zemanta is a blogging tool made for both publishers and advertisers. Zemanta's goal is to get you more readers to your blog. In fact they state, "Up to 10% more page views. 5% more unique visitors." Zemanta is a unique way of getting related posts on your blog by using other blogger's posts.
I had used Zemanta at one point on this blog and found it very user friendly. I had an easy time finding content to use as "related posts" to my blog. I recommend bloggers who want to decrease their bounce rate and get more views to use Zemanta to start off with.
For more information, visit the link.
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